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Growmatik - logic hop alternative - Jilt alternative
Groundhogg alternative

Looking for an alternative to Groundhogg?

Say bye to pay-to-unlock product experience.
Say hi to all-in-one, multi-channel automation experience.


Email-only marketing is old news. Embrace multi-channel marketing

Communicate with your customers not only via email but also via personalized website experience for each segment. Growmatik is a multi-channel marketing tool that allows you to send emails, display popups and personalize your website all within a single platform.

email marketing - ActiveCampaign alternative - Groundhogg alternative - MailPoet alternative - Jilt alternative

Experience way more power for a much lower price

Growmatik blows away Groundhogg’s prices. For starters, Growmatik does not charge for SMTP email integrations and subscriptions separately, which saves a ton. Check out the pricing table for more info.

Majority of features are
available in all plans

The only variable across Growmatik plans if the size of audience and  number of automations and unlike Groundhogg, all other features are available for all plans. 

All features are available for all users - ActiveCampaign alternative - Groundhogg alternative - Jilt alternative
Growmatik vs groundhogg - Say goodbye to SMTP service providers - Groundhogg alternative

Say goodbye to SMTP service providers

Email delivery is built into Growmatik as a core feature so you won’t need to separately connect and pay to SMTP email services such as SendGrid to send emails.

All plans support unlimited connected sites

We don’t charge you based on the number of connected sites. Connect as many sites to Growmatik as you want regardless of your plan.

growmatik vs groundhogg - All plans support unlimited connected sites - even the free plan! - Groundhogg alternative
Dynamic product and dynamic blog elements - ActiveCampaign alternative - MailPoet alternative

Add personalized product and blog lists in your email

Engage with your users better with a personalized list of products and blog posts in your email based on their behavior and interests.

Display abandoned products in your follow up emails

It’s a touch of magic! Enhance your cart abandoner follow-up emails by showing the abandoned items right inside your emails.

Display abandoned products in your follow up emails - Groundhogg alternative
Advanced Dynamic Keyword Insertion - logic hop alternative - If-So alternative - ActiveCampaign alternative - Groundhogg alternative - MailPoet alternative

Personalize emails more with a wide collection of dynamic tags

Use as many as 30 dynamic attributes including personal details, in-site activity and shopping details. For example: 

  • {{Name}}
  • {{Location}}
  • {{Sign-Up Date}}
  • {{Total Spent Time}}
  • {{Number of Opened Emails}}
  • {{Last Purchased Item and Date}}
  • {{Number of Orders}}
    and many more.

Reach new heights in segmentation

Go beyond simple segmentation and make sophisticated segments based on more than 50 different attributes related to personal details, referral source, in-site activity, referral channel, email activity and shopping behavior.

Reach new heights in segmentation - Groundhogg alternative - Jilt alternative
Target your audiences by their shopping behaviour - Groundhogg alternative

Target your audiences by their shopping behaviour

Behavioral actions like shopping activity is one of the most important targeting methods. With Growmatik, you can target your customers with their very own shopping behavior such as purchased items and categories, purchase date, top purchased items, number and value of orders, abandoned carts, number of orders with coupons and a lot more.

Target your audiences
by their email activity

Target your audience based on their email activity including email subscription status, subscription method, number of opened or clicked emails and more!

growmatik vs groundhogg - Target your audiencesby their email activity - Groundhogg alternative - Groundhogg alternative

Take advantage of RFM segmentation to retain customers and boost loyalty

Use the power of RFM Score filter to smartly filter customers based on their recency, frequency and monetary values based on their lifetime engagement and loyalty to your store and target them with relevant campaigns.

growmatik vs groundhogg - Building email templates is a breeze - Groundhogg alternative

Building email templates is a breeze

It has never been so easy to personalize your emails beyond the old WordPress backend. Just drag-and-drop any kind of element you want within your emails in a few simple clicks.

Don’t pay extra for
readymade email templates

Get started with more than 15 customizable email templates for different purposes to design eye-catching emails in no time at all.  Unlike Groundhogg, you don’t need to pay for them separately.

growmatik vs groundhogg - Don’t pay extra forreadymade email templates - Groundhogg alternative

It’s exactly what we want to be doing for clients! The nearest thing I can think of in the tools I have used is OmniConvert, which has a completely unattainable pricing structure.

Paul Lacey

Co-host in This Week in WordPress podcast - UK

Website personalization for WooCommerce - Paul Lacey


The “pay for the foundation and then pay extra for extensions and tools” does not apply for Growmatik. In Growmatik, all tools are included in all plans and you will be charged based on your usage not the features you use.

Per-site pricing
$49/mo for unlimited sites.
We charge only based on usage not number of sites.
$20/mo for 1 site
$30/mo for 3 sites
$40/mo for 5 sites
$80/mo for 25 sites
SMTP feature unlock
Email sending is included in all plans by default.
$79 for 1 site
$139 for 2-5 sites
$239 for unlimited sites
Unlimited emails for 10,000 marketing audience*
with Email validation
$49/mo for unlimited sites
$80/mo for maximum 25 sites
+ $239/mo for SMTP feature unlock
+ $89.95/mo for 200K emails/mo to third-party SMTP service (SendGrid)
= $409/mo
Unlimited emails for 25,000 marketing audience*
with Email validation
$99/mo for unlimited sites
$80/mo for maximum 25 sites
+ $239/mo for SMTP feature unlock
+ $89.95/mo for 200K emails/mo to third-party SMTP service (SendGrid)
= $409/mo
Unlimited emails for 100,000 marketing audience*
with Email validation
$299/month for unlimited sites
$80/mo for maximum 25 sites
+ $239/mo for SMTP feature unlock
+ $89.95/mo for 200K emails/mo to third-party SMTP service (SendGrid)
= $409/mo


Our platform is designed with a broad marketing and UX perspective in mind and aims to -actually- automate your marketing in an efficient way. All channels, all businesses and all products are covered!

Email Marketing

Built-in email delivery service
Dynamic product list insertion
Needs Woocommerce Integration add-on, which is $99 for a single site
Abandoned cart items display
Needs WooCommerce Integration add-on that is $99 for a single site
Personalized blog list insertion
Send email action
Visual email builder
✔ (advanced)
✔ (basic) (not available in free plan)
Email templates
✔ (It’s free and and also available for unlimited sites)
Available after purchasing the Advanced Features extension ($99 for a single site)
Transactional emails
Broadcast emails
White-label emails

Content Personalization

Content personalizer tool
Code-free content personalization
Dynamic product list insertion
Abandoned cart items display
Personalized blog list insertion
Advanced dynamic tags
✔ (Advanced)
Included Server resources
Unlimited data storage
✔(until deactivation of account)

Forms & Popups

Built-in sign-up forms
Only via shortcodes
Show popup action
Popup builder
Popup forms
Show page action

Targeting & Segmentation

Targeting – Referral & geolocation
Targeting – Personal details
Targeting – Email & subscription activity
Targeting – Site Activity
Very limited
Targeting – Shopping activity
Targeting – Conditional logics
✔ IF this THEN that (free for unlimited sites)
Uses tags and custom meta data (needs an extension, which is $259 for unlimited sites)
Segmentation – RFM
Segmentation – personal details
✘ (just using tags for segmentation)
Segmentation – Referred source
Segmentation – Site Activity
Segmentation – Subscription & email activity
Segmentation – Shopping activity
Segmentation – Shopping activity
Advanced premade segments

Built-in Analytics & Attribution

Automation performance reports
Code-free conversion tracking
Conversion rate reports
Revenue reports
Average order value report
Order frequency report
Repeated customer purchase report
Product performance (revenue and quantity sold)
Returning leads and customers report
Measure conversions for every referral source

Built-in CRM

Contact management
Contact lists
Contact custom attributes
Contacts tagging

Other Features

Cart abandonment automation
Needs one of the e-commerce extensions, each of which is $99 for a single site.
Automation for guests
Personalization for referral source
Unlimited sites
All features available in all premium tiers
Single WordPress plugin
Automation performance reports
Automation building
IF this THEN that
Building funnels
Coupon codes
✔ (no need for an extension and is free for unlimited sites)
Using Replacement Codes plugin, which is $39 for a single site)
Chat Support
✔ Included in both free and paid plans
Needs the Awesome Support extension, which is $99 for 1 site + at least $149/year
Complimentary account setup
API access (RESTful API)

This software comparison was last updated on April 1, 2022. If you have any suggested changes or notes, please email them to us.

Join 700+ businesses personalizing their webpages, emails and popups right from within Growmatik

Personalized Emails Sent
Webpages Personalized Using Growmatik

Why Growmatik?

The real all-in-one

Growmatik is the only real omnichannel marketing automation tool that serves 3 channels: email, popup and website content in one dashboard.

All in One - Groundhogg alternative
Built and tuned for WordPress - Groundhogg alternative

Built and tuned for WordPress

Growmatik is natively built for WordPress by WordPress veterans. It offers maximum compatibility with WooCommerce, all major plugins and page builders.

Powerful Analytics:
Track, Attribute & Optimize

Get actionable analytics about your website. Track the performance of every marketing campaign. Get immediate insights into customer behavior.

Personalize your website

Personalize your website


Display highly-targeted popups

Automate Emails

Automate email marketing

Premade Templates

Premade email and popup templates


Largest segmentation criteria

As featured on

WPMayor Logo - Growmatik

“I was quite impressed with Growmatik because of how easy it made it to access these types of powerful WooCommerce marketing automation.”

WPLift Logo - Growmatik

“If you want an easy way to get started with marketing automation on WooCommerce, definitely give Growmatik a look.”

WPNewsify Logo - Growmatik

“Incredibly useful tool for an online store! Try Growmatik for free now and you won’t need any other marketing tool ever again.”

Say hi to a unified and multi-channel Groundhogg alternative

Website personalization for WooCommerce - Free onboarding

✅ 1on1 Zoom calls
✅ Help migrate your marketing stack
✅ Answer your questions
✅ Import your contacts
✅ Help build your campaigns