It’s important to build a good relationship with leads from beginning. In this article you will find essential features of a good welcome email with examples of welcome email templates to inspire your onboarding campaigns.
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In contemporary digital marketing, automation means being there for your potential customer when they need you. In this article you can discover some effective recipes for marketing automation lead nurturing practices.
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For the online shop, nothing’s more frustrating than abandoned carts! In this article we will explain main reasons why potential customers abandoned carts and how to craft abandoned cart email templates using real-world examples.
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Are you looking for a way to monitor customer engagement? or even a sign of growth or contraction in business? In this article we’ll explain one important metric – conversion rate – to help you find your answers and show you how to improve it using personalization.
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